Television and Online Communities

There are lots of online communities, filled with active and passionate people – exactly the sort of people TV would like to court, both as consumers and as providers of (cheap?) media content. However, most attempts by TV companies to engage and participate in the on-line culture have been pitiful. How is it that organisations …

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5 Trends That Will Change Media in ’09

One of my areas of interest is sales and delivery of mobile content. Sometimes it feels like a dead market, but my opinion was enlivened by reading an article from Steve Rosenbaum which puts a distinctly positive spin on the whole area. Steve Rosenbaum: 5 Trends That Will Change Media in ’09 Maybe there are …

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